by Tania | Dec 9, 2024 | Sales tweaks
There aren’t many of us who carefully research where our goods come from before buying online. But even if you do, your preference will only be narrowed to the UK, not – say – Salisbury or Ringwood. Given that, why does it matter that our advertisers are...
by Tania | Dec 2, 2024 | Sales tweaks, Useful info
Every business owner knows there’s going to be an occasion when you have to deliver bad news to a customer. Hopefully not serious stuff, but it’s very often linked to a delay of some sort. It might be entirely your fault, or it might be somebody else in...
by Tania | Nov 25, 2024 | Advertising ideas, Sales tweaks
When it comes to placing an advert, particularly in print, there’s a perception that you should place as big an ad as you can afford. But that could be a mistake. You see a big advert looks like you are going to cost more, and if want you are selling is...
by Tania | Nov 21, 2024 | Sales tweaks
You’d think that only offering customers a few choices would put them off. It’s likely that none of the choices would quite suit and they’ll look elsewhere. To a degree that’s true. If you are offering cars for sales and say ‘it’s...
by Tania | Nov 15, 2024 | Sales tweaks
When you are first approached by a customer looking for you to do some work for them (or they walk into your shop or restaurant), you assume they are all likely buyers. But if you’ve worked for yourself for any time at all, you’ll know that there are going...
by Tania | Nov 13, 2024 | Sales tweaks
Delivering leaflets to householders is a really high impact way of getting new business. Even if they only read it while walking to the bin, most leaflets will get noticed. But by the time you’ve factored in design, print and distribution it’s a pricey...
